Williams Subaru VIP Family of Programs & Discounts

Subaru Lifestyle

Williams Subaru VIP Family of Programs & Discounts in Lansing, MI

Savings come in many forms. At Williams Subaru, we offer several unique programs meant to benefit our customers. Whether you are a retired military official or a new fifth-grade teacher, there is a program for you right here at Williams Subaru. Learn all about how you can bring home a vehicle at a price you love near Dewitt today.

Overview of VIP Savings Programs


Program NameEligible AudienceProgram BenefitVerification Method
Subaru VIP Partner Program Members/Donors of qualifying partner organizations, including ASPCA, PA Horticulture Society, Leave No Trace, IMBA, American Canoeing Association, and select corporate partners Dealer Invoice Pricing on eligible new Subaru vehicle purchases or leases Partner Verification / Official Subaru VIP Authorization Form
Subaru VIP Military Program Active Duty, Reserve, Retired Service Members, and Honorably Discharged Veterans within 24 months of separation $500 Cash Discount on top of the best negotiated price of a new Subaru vehicle Military Eligibility Verification
Subaru VIP Educator Program Pre-K to 12th-grade teachers, administrators, specialized teachers, educational assistants, teacher aides, and substitute teachers $500 Offer on the lease or purchase of a new Subaru car or SUV Educator Eligibility Verification
Subaru College Graduate Program Recent graduates within the past 24 months or upcoming graduates within the next 6 months Special financing and leasing rates through Subaru Motors Finance Diploma / Transcript & Proof of Income or Offer Letter
Subaru Mobility Assist Program Drivers requiring adaptive physical mobility equipment Up to $1,000 Reimbursement for eligible adaptive equipment installation Official Subaru Claim Form & Proof of Installation

Detailed Breakdown of Available VIP Programs

Subaru VIP Partner Program

The Subaru VIP Partner Program is about giving back to participating national non-profit, charitable, or environmental organizations. Eligible partners will receive a financing or leasing deal at a Dealer Invoice Price, providing savings off MSRP without any stressful negotiating near East Lansing. Keep in mind that you must request and receive an official Subaru VIP Authorization Form from your partner organization before visiting or contacting Williams Subaru. Qualifying organizations include:

  • ASPCA
  • PA Horticulture Society
  • Leave No Trace
  • IMBA
  • American Canoeing Association
  • Select corporate partners

Subaru VIP Military Program

The Subaru VIP Military Program is about giving back to those who give everything for our country. The main program benefit is an extra $500 off your best negotiated price of a lease plan on any new Subaru vehicle near Okemos. Remember that this discount can be combined with many other regional cash incentives. To qualify for this program, ensure one of the following is true:

  • You must be an active duty or reserve for the U.S. Army, Navy, Marine Corps, Coast Guard, Air Force, National Guard, or Space Force
  • You must be a former service member who is retired or earning retainer pay
  • You must be an honorably discharged veteran with 24 months of their official date of separation

Subaru VIP Educator Program

The Subaru VIP Educator Program is all about supporting dedicated educators who continue to nurture and inspire children across our many communities. Any eligible Pre-K to 12th-grade educator can receive a $500 offer on the lease or purchase of a new Subaru car or SUV. Drivers can combine this discount with other available regional customer cash incentives. To qualify, you must be:

  • A principle of vice/assistant principle
  • Active classroom teacher of any grade, Pre-K to 12
  • Specialized teachers or special education instructors
  • Any certified educational assistant, teacher aide, or substitute teacher

Subaru College Graduate Program

The Subaru College Graduate Program is for recent graduates within the past 24 months or upcoming graduates within the next 6 months. Through the Subaru College Graduate Program, customers can find special financing and leasing rates through Subaru Motors Finance. To take full advantage of these benefits, provide the following:

  • Proof of income or offer letter
  • A diploma or transcript
  • Proof of auto insurance

Subaru Mobility Assist Program

The Subaru Mobility Assist Program is for any driver requiring adaptive physical mobility equipment. This program offers up to $1,000 in reimbursement for the installation of adaptive equipment on your vehicle. To take full advantage, drivers will need to verify their equipment installation with an official Subaru claim and proof of installation. Eligible equipment may include:

  • Swivel seats
  • Wheelchair lifts
  • Ramps
  • Hand controls
  • Any other authorized modifications

Contact Our Team

Contact our team near Holt, MI, today to take advantage of any of our available Subaru programs. We are also happy to tell you more about our dealership services and the vehicles available near Haslett. Give our team a call today.


Frequently Asked Questions

A Dealer Invoice Price is the wholesale price the manufacturer of a vehicle bills our dealership for the vehicle in question. It is typically lower than the MSRP.

Unless otherwise specified, you cannot combine two or more program discounts. You can, however, combine a program discount with regional cash incentives or promotional finance rates.

No. Only new Subaru vehicles are eligible for these savings.

How Can We Help?

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  1. Williams Subaru

    525 North Howard St.
    Lansing, MI 48912

    • Sales: 517-484-1341
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Get in Touch

  • Contact our Sales Department at: 517-484-1341
  • Monday9am - 8pm
  • Tuesday9am - 6pm
  • Wednesday9am - 6pm
  • Thursday9am - 6pm
  • Friday9am - 6pm
  • Saturday10am - 3pm
  • SundayClosed